SM Celebrates Marvel’s 80th Anniversary

Fans gathered at The Block SM City North Edsa to celebrate 80 marvelous years of Marvel.

Mr. Danny Koo, senior producer of Marvel Asia graced the ceremony and shared history of Marvel Comics way back 1939. A short tribute to Stan Lee, the primary creative leader of Marvel Comics was also shown.

Mr. Danny Koo, senior producer of Marvel Asia, talking about Marvel Online Games

To add to the thrill of solid fandom, SM offers special edition Marvel 80th Philippine merchandise that the fans will enjoy to wear and collect.

Marvel Tees are available at SM Store’s Youth section. Price ranges from P399.75 -P499.75

Kids, teens and adults will definitely love the shirts, hoodies comics-inspired collection that celebrates 80 years of epic storytelling of the most iconic Super Heroes in the universe.

For toy collectors, Marvel 80th collection from Hasbro as well as Funko and Lego are now available for sale.

“Over the years, the SM Group and Walt Disney Company have worked together in bringing larger than life experiences for Filipinos nationwide. Our partnership gets bigger this 2019 as we join the world celebration for Marvel’s 80th year, and brings this immersive new experience to all Marvel fans in the Philippines. Integrating efforts among key business unit within the SM group, and augmenting synergies between experiences and retail, with activations and a range of Marvel products in support of this signature campaign. Marvel 80 years at SM will be another well-celebrated milestone that Marvel fans and families will love. We are thrilled to be the exclusive partner for the Marvel 80th year campaign,” said Myra Moñozca, vice president for Licensing and Partnership, SM Lifestyle, Inc.


Good news to SM shoppers. For every P1,000 single receipt purchase on all Marvel merchandise in any SM Store and Toy Kingdom branch nationwide, shoppers are entitled to get a limited edition Marvel 80 years collectible poster.

If you purchase any Marvel product at select Marvel 80 years retail pop-up store in SM Malls, you can have a premium Marvel 80 years bag tag.

As a Marvel fan, I bought my daughter this Marvel shirt from the pop up store at The Block.


During the event, daughter also enjoyed playing Future Fight, featuring Wave, the first Filipina Super Hero and pose with some Marvel Super Hero cosplayers.